Brand/Graphic Design

A student-run branding and design agency established at the University of Virginia. I was a founding member and co-branded the agency. View the brand manual here.

A typographic exploration of Gestalt principles, where each word is designed to visually embody the concept it represents.

Madison Masloff Designs is an artisan beaded jewelry business; founded in 2016. Our jewelry is sold online, through local retailers, and at pop-up events around Charlottesville, VA. In 2020, I reached over 100 sales on Etsy primarily due to my social media marketing efforts, accumulating a gross revenue of over $6,000. While my Etsy store is currently paused, I continue to sell my jewelry locally. View the Instagram here.

The CBG Gives logo is intended to represent a philanthropic group in the company involved in philanthropy. I designed the logo to reflect values of friendliness, community, and generosity, while also maintaining a connection to CBG's existing branding.

The logo for CBG’s Subcontractor Golf Outing—an annual appreciation event to thank and celebrate the subcontractors who bring each project to life.

The logo for CBG’s office operations, designed to represent process advancement and innovation—featuring an upward-pointing arrow that also evokes crane bars.

A clean, approachable brand created for my brother’s lawn care business. The logo features Banks—our beloved chocolate lab—who often tags along on jobs, symbolizing the friendly, hardworking spirit at the heart of the company.